I Start With A Calendar


I have been working on a series of one-minute songs. The goal is that this video series will align with “current trends in media consumption.” You can read more about this series here and here.  I think the majority of creators in my field start with an idea, make a video, and then post it. That would never work for me. I am a creature of routine.  I start with a calendar, define a rigid (and unattainable) schedule, and work to fill the slot. This might be because I watched far too much television when I was growing up. You could always count on your favorite show being there for you at the same time every week.   
For a while, I was making a series called New Song Nooners. I got some great feedback from people that liked this series and enjoyed hearing me ramble on and on about a new song.  However, it was impossible to sustain a weekly series focused on new songs. That would require a lot of new songs.  One Minute Songs filled the void left by New Song Nooners and by default it got slotted into Wednesdays at noon. It never occurred to me that there could be a different or even better time. According to the metrics provided by the robots, this is not the best option for my “content to receive engagement.”  I don’t know what that means or if it matters.  But it seems like a good enough reason to adjust my pre-ordained schedule.  One Minute Songs will now happen on Tuesday mornings. You probably won’t notice.  This whole thing made me wonder about how many aspects of my routine are completely arbitrary.  Maybe tomorrow I will drink my coffee at 7:40 instead of 7:50.
I hope you are enjoying One Minute Songs.  If you have any suggestions that you think would make a great one-minute song, reply to this message and let me know.  

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